Lesson 12.3 Introduction to Google Ads and Understanding Important Terms | Free Online Digital Marketing Course in Tamil By Amudha Kumar


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Important Terms and Glossory in Google Ads

  • Accelerated Delivery
  • Account
  • Ad Customizers
  • Ad Extensions
  • Ad Group
  • Ad Preview and Diagnosis Tool
  • Ad Rank
  • Ad Rotation
  • Ad Schedule
  • Ad Strength
  • Add Observation
  • AdMob
  • Aggressive Targeting
  • All Conversions
  • App Extension
  • App Install Conversion
  • App Users
  • Assisted Conversion
  • Attribution
  • Audiences
  • Auto-tagging
  • Automated Rules
  • Automatic Placement
  • Average Position
  • Bid Adjustment
  • Bid Strategy
  • Broad Match
  • Broad Match Modifier
  • Budget
  • Bulk Operations
  • Bumper Ad
  • Call Extension
  • Call-only Ad
  • Call-out Extension
  • Campaign
  • Campaign Groups
  • Change History
  • Click
  • Close Variant
  • Columns
  • Conservative Targeting
  • Contextual Targeting
  • Conversion
  • Conversion Category
  • Conversion Rate
  • Conversion Value
  • Conversion Window
  • Cost
  • Countdown
  • CPA
  • CPC
  • CPM
  • CPV
  • Cross-device Conversion
  • CTR
  • Customer Emails
  • Customer Match
  • Default Bid
  • Delivery Method
  • Demographics
  • Display Keywords
  • Display Planner
  • Display Select
  • Display URL
  • Drafts
  • Dynamic Ad
  • Dynamic Keyword Insertion
  • Dynamic Remarketing
  • Dynamic Search Ad
  • Earned View
  • Editor
  • Effective CPM
  • Enhanced CPC
  • Exact Match
  • Exact Match Impression Share
  • Experiment
  • Filter
  • Final URL
  • First Click
  • Frequency Cap
  • GCLID
  • Gmail Ad
  • Google AdSense
  • Google Analytics
  • Google Display Network
  • Google Forwarding Number
  • Google Merchant Center
  • Google Search Network
  • Google Search Partners
  • Image Ad
  • Impression
  • Impression Share
  • In-app Conversion
  • Interaction Rate
  • Interactions
  • Interests
  • Invalid Clicks
  • Keyword
  • Keyword Planner
  • Label
  • Language Targeting
  • Last Click
  • Linear Attribution
  • Location Extension
  • Location Targeting
  • Lost Impression Share
  • Manager Account
  • Match Type
  • Maximize Lift
  • Maximize Conversions
  • Message Extension
  • Mobile Bid Adjustment
  • Mobile Speed Score
  • Narrow Targeting
  • Negative Broad Match
  • Negative Exact Match
  • Negative Match
  • Negative Phrase Match
  • Network
  • Notes
  • Offline Conversion
  • Optimize for Clicks
  • Optimize for Conversions
  • Parental Status
  • Phrase Match
  • Physical Location
  • Placement
  • Placements
  • Position Based
  • PPC
  • Price Extension
  • Product Group
  • Promotion Extension
  • Quality Score
  • Quartile
  • Radius Targeting
  • Recommendations
  • Remarketing
  • Remarketing List
  • Remarketing Lists for Search Ads
  • Responsive Display Ad
  • Responsive Search Ad
  • ROAS
  • Rotate Evenly
  • Rotate Indefinitely
  • Script
  • Search Query
  • Segment
  • Seller Ratings Extension
  • Shared Budget
  • Shared Library
  • Shoppable Image Ad
  • Shopping Campaign
  • Showcase Shopping Ad
  • Site Category Options
  • Sitelinks Extension
  • Standard Delivery
  • Status
  • Structured Snippet Extension
  • Time Decay
  • Top Content
  • Topics
  • Tracking Template
  • TrueView In-stream
  • TrueView
  • TrueView Video Discovery Ad
  • Universal App Campaign
  • ValueTrack
  • View
  • View-through Conversion
  • Viewable CPM
  • Website Visitors
  • YouTube
  • YouTube Users